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Three tactics to getting more customers from social media

posted Jan 16, 2013, 3:11 AM by Ashley Ringger-SSM   [ updated Feb 14, 2013, 3:05 AM ]
Social Media Marketing
Social media helps brands deliver their message further, faster and cheaper than ever before. However, many have trouble seeing the return on investment. Developing partnerships, advertising and content marketing are three key tactics to seeing the fruits of your labors.
  1. Partner with other businesses that share your same client base. Repost what they post and they will do the same for you.
  2. Advertising can be effective when paired with incentives like free shipping or discounts. They can be very useful in driving traffic to your website.
  3. What you are sharing online is just as important and sharing regularly. Content marketing can make a break a campaign, but when done right it can increase your brand awareness, help you get links for SEO, and position your content to "go viral" in social media.